Our founder, Creative Director and Cinematographer; 'Cinko' In a world obsessed with perfection and speed, my art insists on slowing down to feel—the beauty, the ache, and the laughter behind every image and frame. As a nonbinary artist with roots in Puerto Rico’s patchwork of cultures, my analog lens tells stories other cameras miss: moments of candid connection, textured nostalgia, and honest comedy right in the heart of urban life. I turn faces and places into living archives—a visual mixtape echoing reggaetón beats, the faces of the puerto rican culture, and personal journeys. My films revive the 2000s aesthetic: cinematic, dark yet vibrant, tinged with both melancholy and playful irreverence. Every project is a proof that imperfection breeds authenticity and that storytelling matters most when it’s real, queer, and unapologetically vivid. By elevating collaborators, musicians, and creatives as narrative anchors—not backdrops—I invite everyone to join a story where emotion, color, and identity collide. My leadership is built on a passion for visibility, connection, and evolving how creative direction can rewrite what it means to belong, create, and remember in today’s music industry.
Our Executive Producer, Alonso 'El father' Alonso is an executive producer and creative architect behind La Clara, the home of the new wave in Puerto Rico: a platform that connects emerging talent, brands, and audiences through live experiences and content that build culture, not just entertain. He designs complete ecosystems—concept, curation, production, visual narrative, and digital strategy—to position every artist and every project as part of a movement. His strength lies in translating artistic vision into measurable results, thinking not only about emotion but also about retention, monetization, and community growth. From La Clara, he develops partnerships, leads creative teams, and turns ideas into cultural products ready for brands, media, and the public, always protecting the authenticity of the new wave.
Our Stylist and Co-Producer; 'Call me Moret'
